Image source: Pexels   Self-control separates homo sapiens from our ancient ancestors and animals. It’s what keeps us in charge of keeping a healthy balance between our desires and rationality. It prevents us from overeating, substance abuse, and helps us perform better at school and work. Freud said that self-discipline is the essence of civilized life. But, how does...

Image source: Small Business Trends   Last week, we talked about different ways you can use email automation for your business. But the benefits of using marketing automation software stretch far beyond email. (more…)

Image source: Entrepreneur Content marketing is highly beneficial for your business. It increases the visibility of your brand, develops and maintains relationships with your customers, helps you build authority, increases brand awareness and more. Despite all of these benefits, most marketers are struggling to see the results of their content marketing efforts. (more…)

Image source: Harvard Business Review After he played a big role in cracking the German Enigma code in World War II, Alan Turing invented the Turing test that defined intelligence in machines. To pass the test, the machine had to make a human think it’s interacting with another human, instead of a machine. If that happens, a machine would be considered intelligent. Thanks to...

Image source: Inc.com   Over the years, you’ve developed certain expertise in a specific field. You’re either established or aspiring to become a thought leader (make sure you’re not calling yourself one), and want to present your authentic self to the audience. Developing a strong personal brand has many benefits, and is essential to your career success....

Image source: MIT Sloan School of Business   Technological innovations such as the self-driving car, chatbots, artificial intelligence and Internet of Things are taking more and more space in everyday work across many industries. The reason for concern lies in the effect this could have on the workplace. Inevitably, a wide spectrum of jobs is going to be replaced by digital...

Image source: Entrepreneur   Influencer marketing is considered one of the biggest trends in advertising. It’s also one of the most effective forms of marketing in today’s age. While B2C industries are known to be early adopters of influencer marketing, it’s not just fashion, entertainment, and fitness industries that benefit from it. There’s plenty of...

Image source: Small Business Trends   If you’re running a small business or starting one, you most likely don’t have a huge number of followers on your social media channels, even if you’re following all the “laws” and best practices of social media marketing. Don’t let that worry you. Instead of trying to get more and more followers,...

Image source: Harvard Business Review    Exceptional sales reps are one of your company’s most valuable assets. With that in mind, it’s no wonder so much is invested in their training at over $70 billion annually. That averages out to over $1459 per person. Yet, all of these investments made in sales training are not generating enough ROI. Employees who...

Image source: Pixabay   When your sales proposal is delivered to a prospect, the details of of the full experience will be looked into quite closely. Not only the pricing you provide, but the terms, legal conditions, and even other elements of the look and feel of the document as well. Many of those small details subconsciously inform the client about the actual deal being...