A week doesn’t go by without hearing another story about cybersecurity attacks and hacks. This latest wave of cyberattacks via the WannaCry / Decrytor attack (via Wired UK), follows along the recent Google Docs attack (via Gizmodo) that made waves. While the Google Docs attack was quite sophisticated in building a way to access accounts using email – the recent wave...

 Image source: Pixabay   You already know the success of your business depends strongly on a well planned marketing strategy. Yet only 56% of small businesses have a marketing plan according to a study by Marketo. Worse, the number that keep their strategy up-to-date, and brings aboard all members of their team to become aware of, execute, and improve their strategy...

Image source: Harvard Business Review   Whether your business operates in the private sector or government, your cybersecurity is exposed. To fight against cybercriminals, you need to have a strong understanding of who they are, how they operate, and how common cyberattacks can be prevented, and even change your thinking on policy. (more…)

Image source: Entrepreneur   Google I/O 2017, annual developer conference held by Google, has reflected the continued transformation of the company. (more…)

Image source: Inc.com   Jocko Willink and Leif Babin were members of the US Navy military elite (SEALs) during the battle of Ramadi in Iraq. They are also the authors of the book called Extreme Ownership, how US Navy SEALs lead and win, in which they share leadership concepts that are used within the US Navy SEALs. (more…)

Image source: Pixabay   Not only do big deals not come around often, but they take a lot of communication to close. You have to work across different departments, shareholders, and secure objectives before a mutually beneficial relationship is created for any big agreement. (more…)

Image source: Harvard Business Review   Having more offers to choose from typically means you’re better positioned. Knowing that you have many offers to leverage puts pressure on your counterpart to make a better offer so you don’t leave the negotiating table. However, research has shown that having multiple alternatives can bias negotiators more than dealing with...

Image source: Small Business Trends   Email marketing is known to have the highest ROI of all marketing channels. Having this in mind, it makes a lot of sense to invest in email marketing automation software, as your business is growing. (more…)

Image source: Harvard Business Review Creativity has become one of the most valued personal characteristics in the modern business world. However, not everyone is born with this trait. This still doesn’t mean you can’t be perceived as a creative individual, even if you’re not essentially known as one across your organization. (more…)