How Having Too Many Options Affects The Negotiations Process
Image source: Harvard Business Review
Having more offers to choose from typically means you’re better positioned. Knowing that you have many offers to leverage puts pressure on your...
Up Your Personal Cybersecurity Game by Cleaning Your Digital Junk
Image source: Wired
We’ve talked about guarding your business against cybercrime, but what about your personal cybersecurity? It’s most likely improving – you know you...
Common Mistakes That Can Fail your Sales Call
Image source: Small Business Trends
As a business owner, you can’t avoid the responsibility of being actively involved in the sales process – regardless of the size of your company...
Why You Shouldn’t be Calling Yourself a Thought Leader
Image source: Inc.com
Thought leader is a term used to describe individuals or companies that are recognized as experts and an authority in selected fields of specializations. It’s a...
The Laws of Social Media Marketing
Image source: Pixabay
Social media marketing is one your business’s strongest allies. Over 2 billion of internet users have active social media accounts. Not something to ignore,...
Cybersecurity: Impact of Data Breach on Your Small Business
Image source: Small Business Trends
Your business collects and stores various data: personal information about you and your employees, or information about your customers, partners,...
10 Techniques for Building a Successful Data-Driven Marketing Strategy
Image source: Entrepreneur
More and more marketers are turning to a data-driven approach to use information about consumer decisions when making marketing decisions. It may not be considered...